indeed
Ecommerce Product Manager
Flair Airlines Ltd.
Vancouver, CAN
Full Time
Mid
Onsite
1 weeks ago
Digital Product ManagementE commerceUser Experience DesignA/B TestingMultivariate TestingAnalytics
Free
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Digital Product ManagementE commerceUser Experience Design
About the Role
Flair Airlines seeks an Ecommerce Product Manager to shape the digital customer experience across web and mobile platforms. You will optimize the booking flow, manage my booking, online check-in, and post-booking experiences.
Key Skills for This Role
Digital Product ManagementE commerceUser Experience DesignA/B TestingMultivariate TestingAnalytics
Responsibilities
- Lead product design and management of digital touchpoints including Booking flow, Manage My Booking, Online Check in, and other in journey and post journey experiences
- Design intuitive, compelling, and easy to use digital experiences across web and app platforms
- Develop a seamless digital experience that enhances the customer’s overall travel journey
- Align and develop solutions with stakeholders to ensure a seamless user centred journey
- Use customer insights, performance data, and testing methodologies (A/B and multivariate) to optimize conversion and digital performance
- Work closely with marketing team to ensure web and app platforms deliver right messaging and brand enhancing customer experience
- Work with stakeholders across the business to manage development pipeline and prioritize highest value initiatives
- Identify opportunities to improve digital self service functionality, customer engagement, and overall post booking experience
- Monitor and support key performance measures including ancillary revenue per passenger and online check in rate
Requirements
- Bachelor’s degree in Business, Marketing, E Commerce, Digital Product Management, Computer Science, or related field preferred
- Minimum of 3–5 years of experience in digital product management, e commerce, digital experience, or related role
- Experience managing customer facing digital products across web and app platforms preferred
- Experience using customer insights, analytics, and testing methodologies to improve digital performance and user experience required
- Strong understanding of digital product management principles and customer experience design
- Ability to translate customer needs, business priorities, and performance data into practical product improvements
- Strong analytical skills, with ability to interpret digital performance metrics, user behaviour, and conversion data
- Strong collaboration skills, with ability to work effectively with cross functional teams
- Clear criminal record check and satisfactory references
- Must be legally eligible to work in Canada without restriction
Full Job Posting
Your Team
- Join the IT E Commerce & Digital Marketing team at Flair as an Ecommerce Product Manager, where you'll play a key role in shaping the digital customer experience across our web and mobile platforms.
- Reporting to the Director, IT E Commerce, you will be responsible for optimizing the end to end digital customer journey, including the booking flow, Manage My Booking, Online Check in, and post booking experiences.
A Day in the Life
- Leading the product design and management of digital touchpoints, including Booking flow, Manage My Booking, Online Check in, and other in journey and post journey experiences.
- Designing intuitive, compelling, and easy to use digital experiences across web and app platforms.
- Developing a seamless digital experience that enhances the customer’s overall travel journey.
- Aligning and developing solutions with the stakeholders to ensure a seamless user centred journey.
- Using customer insights, performance data, and testing methodologies, including A/B and multivariate testing, to optimize conversion and digital performance.
- Working closely with the marketing team to ensure Flair’s web and app platforms deliver the right messaging and a brand enhancing customer experience.
- Working with stakeholders across the business to manage the development pipeline and prioritize the highest value initiatives.
- Identifying opportunities to improve digital self service functionality, customer engagement, and the overall post booking experience.
- Monitoring and supporting key performance measures, including ancillary revenue per passenger and online check in rate.
What You Bring to the Role
- Bachelor’s degree in Business, Marketing, E Commerce, Digital Product Management, Computer Science, or a related field is preferred.
- Minimum of 3–5 years of experience in digital product management, e commerce, digital experience, or a related role.
- Experience managing customer facing digital products across web and app platforms is preferred.
- Demonstrated experience working with AB testing platforms or digital customer journey touchpoints is considered an asset.
- Experience working closely with revenue, marketing, design, and technology teams to deliver digital product enhancements is preferred.
- Experience using customer insights, analytics, and testing methodologies to improve digital performance and user experience is required.
- Previous experience in airline, travel, e commerce, or another consumer facing digital environment is considered an asset.
- Strong understanding of digital product management principles and customer experience design.
- Ability to translate customer needs, business priorities, and performance data into practical product improvements.
- Strong analytical skills, with the ability to interpret digital performance metrics, user behaviour, and conversion data.
- Experience using testing methodologies, including A/B and multivariate testing, to improve digital outcomes.
- Strong collaboration skills, with the ability to work effectively with cross functional teams, including marketing, revenue, design, and technology.
Why You’ll Love Working Here
- Comprehensive Salary A salary that reflects your experience and contributions.
- Comprehensive Benefits Competitive medical and dental coverage, disability insurance, life insurance, and an employee and family assistance program.
- Retirement Savings A pension plan with employer matched contributions.
- Unlimited Travel Perks – Enjoy free and discounted flights for you and your travel companions.
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