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Director Marketing - Community Relations - Full time
Aspen Valley Health
Aspen, KSA
Full Time
Director
Onsite
4 weeks ago
Marketing StrategyCommunicationsProject ManagementCommunity EngagementBrand PositioningLeadership
Free
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Marketing StrategyCommunicationsProject Management
About the Role
Aspen Valley Health seeks a Director of Marketing for Community Relations to lead marketing and communications strategies that support growth, brand positioning, and patient engagement.
Key Skills for This Role
Marketing StrategyCommunicationsProject ManagementCommunity EngagementBrand PositioningLeadership
Responsibilities
- Develop and execute marketing and communications strategies supporting growth, brand positioning, and patient engagement
- Partner with executive leadership, medical staff, clinical leaders, and operational teams
- Serve as strategic bridge between Aspen Valley Health and the broader community
- Foster collaborative, agile, and high performing team culture through people leadership
- Improve operational efficiency and accelerate execution of marketing efforts
Requirements
- Bachelor's degree in marketing, communications, business or related field
- Demonstrated ability to manage projects, priorities, and cross functional initiatives
- Strong organizational, proofreading, and attention to detail skills
- Strong understanding of resort, tourism, and mountain community dynamics
- Healthcare marketing or healthcare industry experience preferred
- 10+ years of marketing, communications, public relations, or related leadership experience preferred
Full Job Posting
Position Overview
- The Marketing Director reports to the Chief Transformation Officer and partners with executive leadership, medical staff, clinical leaders, and operational teams to develop and execute marketing and communications strategies.
- The role serves as a strategic bridge between Aspen Valley Health and the broader community, ensuring marketing initiatives align with mission, values, strategy, and brand standards.
Minimum Qualifications & Requirements
- Bachelor’s degree in marketing, communications, business or related field.
- Demonstrated ability to successfully manage projects, priorities, and cross functional initiatives.
- Strong organizational, proofreading, and attention to detail skills.
- Strong understanding of resort, tourism, and mountain community dynamics, including community engagement, visitor populations, and regional market trends.
Preferred Qualifications
- Healthcare marketing or healthcare industry experience preferred.
- 10+ years of marketing, communications, public relations, or related leadership experience.
- Experience working within resort, hospitality, tourism, or destination based communities preferred.
What We Offer
- Continuing education, professional development, and tuition assistance.
- Healthcare as low as $46 per month, plus additional 50% off all AVH services for you and your family.
- All preventative services covered at 100%, zero copay.
- Virtual and robust mental health resources available.
- Earn up to 22 days PTO within your first year.
- Bereavement Leave covering miscarriages, extended family, and pets.
- Robust Paid Medical and Family Leave with weeks 1 6 paid at 100% for parental or personal illness/injury.
- Automatic enrollment into 457b plan at 6% to kick start retirement savings.
- AVH matches 50% of 457b contributions up to max of 3% of earnings into 401a plan.
- AVH contributes 7.5% of annual salary each year to Cash Balance Pension Plan.
- Housing assistance to establish roots in the Roaring Fork Valley.
- Employee referral bonuses, discounted ski passes, transportation discounts and carpool incentives.
Environment And Culture
- Aspen Valley Health is a twenty five bed community hospital representing the warmth of a small town and the technical expertise of a major medical center.
- Retention rate is better than 90% of all other hospitals in the country.
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