Own and manage the full analyst relations calendar, including a structured cadence of briefings, inquiries, and debriefs with tier-one firms such as Gartner, IDC and Omdia — ensuring consistent and strategic engagement across all relevant coverage areas
Lead end-to-end participation in major analyst evaluations, coordinating internal stakeholders, managing submission timelines, reviewing draft reports, and driving response strategies to disputed or inaccurate positioning
Develop and maintain a tiered analyst coverage map that identifies the most influential analysts across storage, AI infrastructure, cloud, and data management — and aligns engagement strategy to business priorities and competitive dynamics
Serve as the primary relationship owner for key analysts, building trusted, ongoing dialogue that goes beyond transactional briefings — including regular check-ins, roadmap previews, and candid two-way exchanges that inform both analyst perspective and internal strategy
Prepare executives and subject matter experts for analyst interactions, including developing briefing materials, messaging frameworks, Q&A preparation, and pre-call coaching to ensure every engagement is high-impact and on-strategy
Synthesize analyst research, commentary, and market coverage into actionable intelligence reports for internal stakeholders — including competitive positioning insights, emerging narrative risks, and opportunities to reshape how the market categorizes WD's capabilities
Monitor analyst sentiment and share of voice across key coverage areas, tracking how WD is positioned relative to competitors in published research, vendor ratings, and market commentary — and developing strategies to close gaps or reinforce advantages
Build and manage the AR budget, including advisory service contracts, subscription renewals, event sponsorships, and paid inquiry allocations — ensuring spend is optimized against strategic priorities and demonstrable business impact
Partner with Product Marketing, the PR team, and Strategic Communications to ensure analyst-facing messaging is consistent with go-to-market narratives, press releases, and campaign themes — and that major product launches or announcements include a coordinated analyst engagement plan
Establish and manage a formal AR measurement framework, tracking program KPIs such as analyst sentiment scores, mention frequency in published research, and internal stakeholder satisfaction with analyst intelligence outputs
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Identify, engage, and manage relationships with a curated set of paid enterprise tech influencers, developing an engagement model that extends WD's reach
Collaborate with content marketing teams to amplify analyst and influencer output across owned channels, ensuring third-party validation is integrated into campaign assets, sales enablement materials, and web content
Build the internal infrastructure of the AR program from the ground up — including playbooks, engagement templates, a CRM-based analyst contact database, and onboarding materials that allow the function to scale as the team and program grow
Represent WD at key industry analyst conferences and summits
10+ years in Analyst Relations at a global enterprise tech company
Deep familiarity with the enterprise analyst ecosystem — you know the key analysts, and their coverage areas
Experience steering at least one major evaluation (Magic Quadrant or Wave) from start to finish, ideally with a measurable improvement in positioning
Exceptional written and verbal communication — you can translate complex technical topics into clean, compelling narratives
Comfort operating at the executive level; this role involves regular interaction with the CEO and CPO
You see around corners and anticipate how analyst coverage will affect the business
Experience at a company that scaled or went through a major category transition
Experience collaborating with adjacent functions: PR, Investor Relations, competitive intelligence
Curious, flexible and the ability to think creatively
Effective team player, while also being able to work independently
Willingness to take risks
Enjoy working in a fast-paced environment, self-motivated, and can thrive under pressure
Someone who has a sense of humor
Experience at a leading brand a plus
Bachelor's degree in communications, or a related field; advanced degree a plus
WD is committed to providing equal opportunities to all applicants and employees and will not discriminate against any applicant or employee based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the " Know Your Rights: Workplace Discrimination is Illegal ” poster. Our pay transparency policy is available here .
WD thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.
WD is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at jobs.accommodations@wdc.com to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Based on our experience, we anticipate that the application deadline will be 12.1.2026 (3 months from posting), although we reserve the right to close the application process sooner if we hire an applicant for this position before the application deadline. If we are not able to hire someone from this role before the application deadline, we will update this posting with a new anticipated application deadline.
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Compensation & Benefits Details
An employee’s pay position within the salary range may be based on several factors including but not limited to (1) relevant education; qualifications; certifications; and experience; (2) skills, ability, knowledge of the job; (3) performance, contribution and results; (4) geographic location; (5) shift; (6) internal and external equity; and (7) business and organizational needs.
The salary range is what we believe to be the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range and this range is only applicable for jobs to be performed in California, Colorado, New York or remote jobs that can be performed in California, Colorado and New York. This range may be modified in the future.
If your position is non-exempt, you are eligible for overtime pay pursuant to company policy and applicable laws. You may also be eligible for shift differential pay, depending on the shift to which you are assigned.
You will be eligible to be considered for bonuses under either WD’s Short Term Incentive Plan (“STI Plan”) or the Sales Incentive Plan (“SIP”) which provides incentive awards based on Company and individual performance, depending on your role and your performance. You may be eligible to participate in our annual Long-Term Incentive (LTI) program, which consists of restricted stock units (RSUs) or cash equivalents, pursuant to the terms of the LTI plan. Please note that not all roles are eligible to participate in the LTI program, and not all roles are eligible for equity under the LTI plan. RSU awards are also available to eligible new hires, subject to WD's Standard Terms and Conditions for Restricted Stock Unit Awards.
We offer a comprehensive package of benefits including paid vacation time; paid sick leave; medical/dental/vision insurance; life, accident and disability insurance; tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity; tuition reimbursement; transit; the Applause Program; employee stock purchase plan; and the WD Savings 401(k) Plan.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
Notice To Candidates: Please be aware that WD and its subsidiaries will never request payment as a condition for applying for a position or receiving an offer of employment. Should you encounter any such requests, please report it immediately to WD Ethics Helpline or email compliance@wdc.com .
