Digital Marketing Specialist
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Key skills for this role
About the Role
Baker & Co. Associates is hiring a creative, results-driven Digital Marketing Specialist to lead digital campaigns across Google, Meta, LinkedIn, and TikTok. The role focuses on lead generation, content creation, and SEO for immigration and consultancy services.
Key Skills for This Role
Responsibilities
- Develop and execute digital marketing campaigns across Google, Meta, LinkedIn, TikTok, and other platforms
- Generate high quality leads for immigration and consultancy services
- Create engaging content including social media posts, videos, reels, graphics, blogs, email campaigns, and digital advertisements
- Manage and grow social media presence across multiple platforms
- Optimize marketing campaigns, landing pages, and conversion funnels to maximize ROI
- Implement SEO strategies and monitor website performance
- Analyze campaign performance and provide recommendations for continuous improvement
Requirements
- Proven experience in digital marketing and lead generation
- Strong knowledge of Google Ads, Meta Ads, SEO, and social media marketing
- Experience in content creation, video content planning, copywriting, and campaign optimization
- Familiarity with analytics and performance reporting tools
- Creative mindset with excellent communication skills
- Experience in immigration, consultancy, legal, or professional services is an advantage
Full Job Posting
Overview
- Baker & Co. Associates is seeking a creative, results driven Digital Marketing Specialist to join our growing team in Dubai, UAE.
Key Responsibilities
- Develop and execute digital marketing campaigns across Google, Meta, LinkedIn, TikTok, and other relevant platforms
- Generate high quality leads for our immigration and consultancy services
- Create engaging content, including social media posts, videos, reels, graphics, blogs, email campaigns, and digital advertisements
- Manage and grow our social media presence across multiple platforms
- Optimize marketing campaigns, landing pages, and conversion funnels to maximize ROI
- Implement SEO strategies and monitor website performance
- Analyze campaign performance and provide recommendations for continuous improvement
Requirements
- Proven experience in digital marketing and lead generation
- Strong knowledge of Google Ads, Meta Ads, SEO, and social media marketing
- Experience in content creation, video content planning, copywriting, and campaign optimization
- Familiarity with analytics and performance reporting tools
- Creative mindset with excellent communication skills
- Experience in immigration, consultancy, legal, or professional services is an advantage
What We Offer
- Competitive salary package
- Career growth opportunities
- Dynamic and collaborative work environment
- Opportunity to contribute to a growing consultancy serving clients locally and internationally
Work Location
- In person
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