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Digital Marketing Specialist
CARMEL GROUP WLL
Doha, QAT
Full Time
Entry
Onsite
1 weeks ago
Digital MarketingSocial Media MarketingWeb AnalyticsContent CreationGoogle AnalyticsEmail Marketing
Free
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Digital MarketingSocial Media MarketingWeb Analytics
About the Role
CARMEL GROUP WLL seeks a Digital Marketing Specialist to plan, execute, and optimize digital campaigns for trucks and heavy equipment. The role involves managing social media, creating content, analyzing web analytics, and coordinating online marketing activities.
Key Skills for This Role
Digital MarketingSocial Media MarketingWeb AnalyticsContent CreationGoogle AnalyticsEmail Marketing
Responsibilities
- Plan, execute, and optimize digital marketing campaigns to promote products and services across online channels
- Manage social media accounts, create and schedule content
- Monitor campaign performance and analyze web analytics to improve reach and engagement
- Coordinate online marketing activities such as email campaigns, search and display advertising, and website updates
- Collaborate with sales and management teams to align digital initiatives with business goals
Requirements
- Strong skills in Digital Marketing and Online Marketing
- Experience with Social Media Marketing across major platforms
- Ability to interpret Web Analytics and track campaign performance
- Effective Communication skills
- Relevant bachelor's degree in Marketing, Communications, Business, or related field
- Familiarity with tools such as Google Analytics, social media management platforms, and basic design or content tools
- Proven ability to work on site, manage multiple projects, and meet deadlines
- Experience in B2B or industrial sectors, particularly automotive or heavy equipment, is an advantage
Full Job Posting
Company Description
- CARMEL GROUP WLL is a Qatar based provider of trucks and heavy equipment, offering comprehensive solutions for hauling and handling needs since 2011.
- The company delivers a wide range of heavy equipment, trucks, buses, and trailers for both sales and flexible rental options.
- As an authorized dealer for Shantui, Shacman, and Socma, and a trader of Ashok Leyland, CARMEL GROUP WLL provides top quality, diverse machinery.
- The team is committed to exceptional customer service, supporting clients in selecting the right equipment for their operations.
Role Description
- The Digital Marketing Specialist role is a full time, on site position based in Qatar.
- The specialist will plan, execute, and optimize digital marketing campaigns to promote CARMEL GROUP WLL’s products and services across online channels.
- Daily tasks include managing social media accounts, creating and scheduling content, monitoring campaign performance, and analyzing web analytics.
- The role involves coordinating online marketing activities, such as email campaigns, search and display advertising, and updates to the company website.
- The specialist will collaborate with sales and management teams to align digital initiatives with business goals and maintain consistent brand messaging.
Qualifications
- Strong skills in Digital Marketing and Online Marketing, including planning and executing integrated campaigns.
- Experience with Social Media Marketing across major platforms and content creation for digital channels.
- Ability to interpret Web Analytics, track campaign performance, and generate actionable insights.
- Effective Communication skills, both written and verbal, for collaborating with internal teams and external partners.
- Relevant bachelor’s degree in Marketing, Communications, Business, or a related field.
- Familiarity with tools such as Google Analytics, social media management platforms, and basic design or content tools.
- Proven ability to work on site, manage multiple projects, and meet deadlines in a fast paced environment.
- Experience in B2B or industrial sectors, particularly automotive or heavy equipment, is an advantage.
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