indeed
Digital Marketing Specialist
Green Wave Information Technology Network Services Sole Proprietorship LLC
Abu Dhabi, UAE
Full Time
Entry
Onsite
AED 2,500/month / month
2 weeks ago
SEOSEMPPC AdvertisingSocial Media MarketingGoogle AdsMeta Ads
Free
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SEOSEMPPC Advertising
About the Role
Green Wave Information Technology seeks a data-driven Digital Marketing Specialist to plan and optimize multi-channel campaigns. The role involves SEO, PPC, analytics, and content optimization.
Key Skills for This Role
SEOSEMPPC AdvertisingSocial Media MarketingGoogle AdsMeta Ads
Responsibilities
- Conduct keyword research, competitor analysis and implement on page and technical SEO improvements
- Manage local SEO and link building strategies to improve search rankings and visibility
- Plan and manage campaigns on Google Ads, Meta Ads, LinkedIn, and other platforms
- Create ad copies, optimize bidding strategies, and manage budgets to maximize ROI and lead generation
- Maintain and improve website landing pages to enhance user experience and conversion rates
- Set up and manage tracking using Google Analytics 4 (GA4) and Google Tag Manager (GTM)
- Monitor performance, generate reports, and translate data into actionable insights
- Manage Google Merchant Center and run Shopping or Performance Max campaigns when required
- Plan and schedule content across social media platforms, collaborate on creatives using tools like Canva, and support video/content optimization efforts
Requirements
- Must have Bachelor's degree
- Minimum 2 years of experience in digital marketing
- Strong understanding of SEO, SEM, PPC advertising, and social media marketing
- Excellent communication, analytical, and organizational skills
- Strong knowledge of SEO tools such as SEMrush or Ahrefs, and WordPress SEO plugins like Yoast or Rank Math
Full Job Posting
Job Overview
- We are looking for a data driven and creative Digital Marketing Specialist to join our growing team.
- You will be responsible for planning, executing, and optimizing multi channel digital marketing campaigns to drive brand awareness, increase website traffic, and generate high quality leads.
- The ideal candidate should have a strong understanding of SEO, paid advertising, conversion tracking, and performance analytics.
Key Responsibilities
- Conduct keyword research, competitor analysis and implement on page and technical SEO improvements. Manage local SEO and link building strategies to improve search rankings and visibility.
- Plan and manage campaigns on Google Ads, Meta Ads, LinkedIn, and other platforms. Create ad copies, optimize bidding strategies, and manage budgets to maximize ROI and lead generation.
- Maintain and improve website landing pages to enhance user experience and conversion rates.
- Set up and manage tracking using Google Analytics 4 (GA4) and Google Tag Manager (GTM). Monitor performance, generate reports, and translate data into actionable insights.
- Manage Google Merchant Center and run Shopping or Performance Max campaigns when required.
- Plan and schedule content across social media platforms, collaborate on creatives using tools like Canva, and support video/content optimization efforts.
Requirements
- Must have Bachelor's degree.
- Minimum 2 years of experience in digital marketing.
- Strong understanding of SEO, SEM, PPC advertising, and social media marketing.
- Excellent communication, analytical, and organizational skills.
- Strong knowledge of SEO tools such as SEMrush or Ahrefs, and WordPress SEO plugins like Yoast or Rank Math.
Pay
- AED 2,500.00 AED 3,500.00 per month
Work Location
- In person
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