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Digital Marketing Manager
ASP DOTNET Core Clean Architecture
Abu Dhabi, UAE
Part Time
Manager
1 weeks ago
SEOSEMSocial Media MarketingEmail MarketingContent MarketingWeb Analytics
Free
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SEOSEMSocial Media Marketing
About the Role
We are seeking a strategic, creative, and data-driven Digital Marketing Manager to lead digital marketing initiatives. The role involves developing strategies, managing campaigns across SEO/SEM/social media/email/display, and analyzing performance.
Key Skills for This Role
SEOSEMSocial Media MarketingEmail MarketingContent MarketingWeb Analytics
Responsibilities
- Develop and execute comprehensive digital marketing strategies aligned with business objectives
- Plan, manage, and optimize campaigns across SEO, SEM, social media, email, display advertising, and other digital channels
- Oversee website performance, user experience, and content strategy to improve traffic, engagement, and conversion rates
- Monitor campaign performance using analytics tools and provide data driven recommendations for continuous optimization
- Manage digital advertising budgets and maximize return on investment (ROI)
- Develop and execute lead generation, customer acquisition, engagement, and retention initiatives
- Collaborate with product, sales, design, and content teams to deliver integrated marketing campaigns
- Conduct market research, competitor analysis, and trend monitoring to identify new growth opportunities
- Prepare marketing performance reports and present insights to support business decision making
- Ensure brand consistency and compliance with digital marketing best practices across all online platforms
- Stay informed of emerging digital marketing technologies, platforms, and industry trends to drive innovation
Requirements
- Bachelor's degree or above in Marketing, Business, Communications, or a related discipline
- Strong knowledge of digital marketing, SEO, SEM, social media marketing, email marketing, content marketing, and online advertising
- Familiarity with web analytics platforms, CRM systems, marketing automation platforms, and content management systems
- Strong analytical, creative, and problem solving skills
- Excellent project management, organizational, and multitasking abilities
- Strong communication, presentation, and stakeholder management skills
- Ability to interpret marketing data and translate insights into effective business strategies
- Proficiency in Microsoft Office and digital marketing tools
- Customer focused mindset with a passion for innovation, continuous learning, and digital transformation
- Ability to work effectively in a collaborative and fast paced environment
Full Job Posting
Role Description
- We are seeking a strategic, creative, and data driven Digital Marketing Manager to lead the planning, execution, and optimization of digital marketing initiatives that drive brand awareness, customer engagement, lead generation, and business growth.
- This role is responsible for managing digital channels, analyzing campaign performance, and implementing innovative marketing strategies to maximize business impact.
Key Responsibilities
- Develop and execute comprehensive digital marketing strategies aligned with business objectives.
- Plan, manage, and optimize campaigns across SEO, SEM, social media, email, display advertising, and other digital channels.
- Oversee website performance, user experience, and content strategy to improve traffic, engagement, and conversion rates.
- Monitor campaign performance using analytics tools and provide data driven recommendations for continuous optimization.
- Manage digital advertising budgets and maximize return on investment (ROI).
- Develop and execute lead generation, customer acquisition, engagement, and retention initiatives.
- Collaborate with product, sales, design, and content teams to deliver integrated marketing campaigns.
- Conduct market research, competitor analysis, and trend monitoring to identify new growth opportunities.
- Prepare marketing performance reports and present insights to support business decision making.
- Ensure brand consistency and compliance with digital marketing best practices across all online platforms.
- Stay informed of emerging digital marketing technologies, platforms, and industry trends to drive innovation.
Qualifications
- Bachelor's degree or above in Marketing, Business, Communications, or a related discipline.
- Strong knowledge of digital marketing, SEO, SEM, social media marketing, email marketing, content marketing, and online advertising.
- Familiarity with web analytics platforms, CRM systems, marketing automation platforms, and content management systems.
- Strong analytical, creative, and problem solving skills.
- Excellent project management, organizational, and multitasking abilities.
- Strong communication, presentation, and stakeholder management skills.
- Ability to interpret marketing data and translate insights into effective business strategies.
- Proficiency in Microsoft Office and digital marketing tools.
- Customer focused mindset with a passion for innovation, continuous learning, and digital transformation.
- Ability to work effectively in a collaborative and fast paced environment.
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