Digital Marketing Manager
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Key skills for this role
Role Overview
The Digital Marketing Manager is a full-time, on-site role based in Abu Dhabi Emirate, United Arab Emirates.
The role plans, executes, and optimizes digital marketing campaigns across search, social media, email, and display channels.
The position oversees lead generation, paid and organic campaigns, web analytics, KPI optimization, stakeholder coordination, budgets, timelines, reporting, and brand consistency.
Key Skills for This Role
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Company Description
Arrowhead Communications is a results-driven marketing agency specializing in digital strategies, performance marketing, and brand growth solutions.
The agency uses data-informed campaigns and creative execution to help clients scale reach and revenue.
Teams collaborate with clients across industries on tailored growth solutions and measurable marketing outcomes.
Role Description
The Digital Marketing Manager is a full-time, on-site role based in Abu Dhabi Emirate, United Arab Emirates.
The role plans, executes, and optimizes digital marketing campaigns across search, social media, email, and display channels.
The position oversees lead generation, paid and organic campaigns, web analytics, KPI optimization, stakeholder coordination, budgets, timelines, reporting, and brand consistency.
Core Responsibilities
- Coordinate content and creative assets with internal and external stakeholders.
- Prepare performance reports with actionable insights and adjust strategies to meet defined KPIs.
- Stay current with digital trends, identify growth opportunities, and maintain brand consistency across digital touchpoints.
Qualifications
- Strong digital marketing and marketing skills, including campaign planning, channel management, and performance optimization.
- Social media marketing experience managing paid and organic campaigns on major platforms.
- Lead generation skills including funnel development, prospect nurturing, and conversion-rate optimization.
- Web analytics proficiency with Google Analytics or similar platforms for data analysis and reporting.
- Experience managing multi-channel digital campaigns, with strong analytical and problem-solving abilities.
- Excellent written and verbal communication skills, collaborative working ability, and capacity to manage multiple projects in a fast-paced setting.
- A bachelor’s degree in Marketing, Business, Communications, or a related field is preferred, along with prior digital or performance marketing experience.
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