Digital Marketing Executive
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Key skills for this role
About the Role
UniCare Medical Centre is seeking an experienced 360° Digital Marketing Executive to manage digital marketing activities including Google Ads, Meta Ads, SEO, content writing, and social media.
Key Skills for This Role
Responsibilities
- Develop and execute digital marketing strategies with a 360° approach
- Manage Google Ads and Meta Ads campaigns for service based campaigns
- Lead SEO activities and support website visibility, organic traffic, local search performance, and Google Business Profile updates
- Manage website content, service pages, landing pages, offers, banners, blogs, and campaign updates
- Create and coordinate content for social media, ads, website pages, blogs, WhatsApp, and email campaigns
- Monitor social media platforms and ensure regular updates, brand consistency, and campaign communication
- Track campaign performance, enquiries, leads, website activity, and digital marketing reports
- Prepare monthly reports for Google Ads, Meta Ads, website, SEO, social media, and other digital channels
- Research competitor activities, digital trends, audience interests, and local market opportunities
- Coordinate with internal teams for campaign execution and required marketing updates
- Support offline marketing activities such as events, brand activations, and marketing collateral when required
Requirements
- 3 4 years of digital marketing experience
- Bachelor’s or Master’s degree in Marketing, Business Administration, Digital Marketing, Communications, or a related field
- Strong hands on experience with Google Ads and Meta Ads
- Strong experience in SEO, website management, landing pages, and Google Business Profile management
- Strong content writing skills for ads, social media, websites, blogs, WhatsApp, and email campaigns
- Good understanding of social media marketing across Instagram, Facebook, LinkedIn, and other relevant platforms
- Experience with Google Analytics, Google Search Console, Meta Business Suite, Google Ads Manager, and reporting tools
- Good communication skills in English
- Ability to manage multiple campaigns and marketing activities at the same time
Full Job Posting
Role Overview
- UniCare Medical Centre looking for an experienced 360° Digital Marketing Executive to manage and support the overall digital marketing activities of UniCare Medical Center.
Key Responsibilities
- Develop and execute digital marketing strategies with a 360° approach
- Manage Google Ads and Meta Ads campaigns for service based campaigns
- Lead SEO activities and support website visibility, organic traffic, local search performance, and Google Business Profile updates
- Manage website content, service pages, landing pages, offers, banners, blogs, and campaign updates
- Create and coordinate content for social media, ads, website pages, blogs, WhatsApp, and email campaigns
- Monitor social media platforms and ensure regular updates, brand consistency, and campaign communication
- Track campaign performance, enquiries, leads, website activity, and digital marketing reports
- Prepare monthly reports for Google Ads, Meta Ads, website, SEO, social media, and other digital channels
- Research competitor activities, digital trends, audience interests, and local market opportunities
- Coordinate with internal teams for campaign execution and required marketing updates
- Support offline marketing activities such as events, brand activations, and marketing collateral when required
Requirements
- 3 4 years of digital marketing experience
- Bachelor’s or Master’s degree in Marketing, Business Administration, Digital Marketing, Communications, or a related field
- Strong hands on experience with Google Ads and Meta Ads
- Strong experience in SEO, website management, landing pages, and Google Business Profile management
- Strong content writing skills for ads, social media, websites, blogs, WhatsApp, and email campaigns
- Good understanding of social media marketing across Instagram, Facebook, LinkedIn, and other relevant platforms
- Experience with Google Analytics, Google Search Console, Meta Business Suite, Google Ads Manager, and reporting tools
- Ability to manage multiple campaigns and marketing activities at the same time
- Good communication skills in English
- Ability to write clear, professional, and audience friendly marketing content
- Experience using tools such as Canva, WordPress, CRM systems, Google Sheets, Looker Studio, or similar platforms will be an advantage
Compensation
- Pay: From AED2,500.00 per month
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