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Digital Marketing Executive
Care First Home Health Care Center
Dubai, UAE
Full Time
Mid
Onsite
2 weeks ago
Digital MarketingSocial Media MarketingWeb Content WritingWeb AnalyticsSEOSEM
Free
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Digital MarketingSocial Media MarketingWeb Content Writing
About the Role
Care First Home Health Care Centre is looking for a Digital Marketing Executive to plan and execute digital campaigns for home healthcare services. The role includes managing social media, email campaigns, web content, and analytics.
Key Skills for This Role
Digital MarketingSocial Media MarketingWeb Content WritingWeb AnalyticsSEOSEM
Responsibilities
- Plan and execute digital marketing campaigns to promote home healthcare services
- Manage social media channels, email campaigns, and online advertising
- Create and optimize web content
- Coordinate with internal teams to highlight services and patient stories
- Ensure brand consistency across all digital touchpoints
- Monitor and report on campaign performance
- Analyze web and social media analytics and recommend improvements to increase engagement and lead generation
- Stay updated on healthcare and digital marketing trends
Requirements
- Strong foundation in Marketing, with experience planning and executing digital campaigns in a service oriented or healthcare environment
- Excellent Communication skills, including the ability to create clear, compelling messaging for diverse audiences
- Hands on experience in Social Media Marketing, including content creation, community management, and performance tracking
- Proficiency in Web Content Writing, with the ability to develop SEO friendly website, blog, and landing page content
- Ability to use Web Analytics tools to measure campaign performance and derive actionable insights
- Relevant bachelor’s degree (e.g., Marketing, Communications, Business, or related field)
- Familiarity with digital advertising platforms (e.g., Meta Ads, Google Ads) and basic SEO/SEM principles is an advantage
- Strong organizational skills, attention to detail, and ability to work collaboratively with clinical and administrative teams
- Prior experience in healthcare or home health services in the UAE is a plus
Full Job Posting
Company Description
- Care First Home Health Care Centre is a DHA licensed provider of personalized, high quality home healthcare services in Dubai, UAE.
- The center offers skilled nursing, physiotherapy, pediatric and elderly care, post operative support, and IV therapy, all delivered in the comfort of patients’ homes.
- A team of licensed professionals focuses on patient centered care aligned with rigorous clinical standards.
- Care First collaborates closely with families, hospitals, and insurance providers to ensure smooth, reliable service.
- The organization supports patients recovering from surgery, managing chronic illnesses, or requiring long term home based care across Dubai.
Role Description
- The Digital Marketing Executive is a full time, on site role based in Dubai.
- This role is responsible for planning and executing digital marketing campaigns to promote Care First’s home healthcare services, including managing social media channels, email campaigns, and online advertising.
- The Digital Marketing Executive will create and optimize web content, coordinate with internal teams to highlight services and patient stories, and ensure brand consistency across all digital touchpoints.
- Daily tasks include monitoring and reporting on campaign performance, analyzing web and social media analytics, and recommending improvements to increase engagement and lead generation.
- The role will also involve staying updated on healthcare and digital marketing trends to support the organization’s growth and visibility.
Qualifications
- Strong foundation in Marketing, with experience planning and executing digital campaigns in a service oriented or healthcare environment.
- Excellent Communication skills, including the ability to create clear, compelling messaging for diverse audiences.
- Hands on experience in Social Media Marketing, including content creation, community management, and performance tracking.
- Proficiency in Web Content Writing, with the ability to develop SEO friendly website, blog, and landing page content.
- Ability to use Web Analytics tools to measure campaign performance and derive actionable insights.
- Relevant bachelor’s degree (e.g., Marketing, Communications, Business, or related field).
- Familiarity with digital advertising platforms (e.g., Meta Ads, Google Ads) and basic SEO/SEM principles is an advantage.
- Strong organizational skills, attention to detail, and ability to work collaboratively with clinical and administrative teams.
- Prior experience in healthcare or home health services in the UAE is a plus.
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