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Digital Marketing & Ecommerce Specialist ( Remote )
Thirty Days
Dubai, UAE
Contract
Mid
Remote
1 months ago
Google AdsMeta AdsGoogle Analytics 4Google Tag ManagerMeta Events ManagerConversion APIs
Free
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Google AdsMeta AdsGoogle Analytics 4
About the Role
Thirty Days is seeking an experienced Technical Digital Marketing & E-commerce Performance Specialist to drive growth across website and mobile app channels. The role combines performance marketing, analytics, tracking implementation, and conversion optimization.
Key Skills for This Role
Google AdsMeta AdsGoogle Analytics 4Google Tag ManagerMeta Events ManagerConversion APIs
Responsibilities
- Plan, execute, and scale performance driven campaigns across Google Ads, Meta Ads, and app acquisition platforms
- Optimize key performance metrics including ROAS, CPA, CAC, LTV, and conversion rates
- Manage app install, re engagement, and in app conversion campaigns
- Configure and maintain GA4, GTM, Meta Events Manager, and Conversion APIs
- Implement, test, and validate event tracking, marketing pixels, SDK integrations, and server side tracking
- Monitor website performance, landing page effectiveness, and checkout funnel drop offs
- Analyze user behavior, conversion funnels, and attribution paths using GA4, Firebase Analytics, and advertising platforms
- Conduct A/B testing on landing pages, creatives, conversion funnels, and app user flows
- Build performance dashboards and reports with actionable insights
- Partner with Product, Technology, UX/UI, and Design teams on feature launches and optimizations
Requirements
- 4 6 years of hands on experience in technical digital marketing and e commerce performance marketing
- UAE/GCC ecommerce experience is highly preferred
- Experience with Google Ads, Meta Ads, and app acquisition platforms
- Proficiency in GA4, GTM, Meta Events Manager, and Conversion APIs
- Experience with A/B testing and conversion optimization
Full Job Posting
About the Role
- We are seeking an experienced Technical Digital Marketing & E commerce Performance Specialist to drive growth across our website and mobile app channels.
- This role combines performance marketing, analytics, tracking implementation, and conversion optimization to improve customer acquisition and revenue growth.
Requirements
- 4 6 years of hands on experience in Technical Digital Marketing and E commerce Performance Marketing
- UAE/GCC ecommerce experience is highly preferred
Performance Marketing & Paid Media
- Plan, execute, and scale performance driven campaigns across Google Ads, Meta Ads, and App acquisition platforms
- Optimize key performance metrics including ROAS, CPA, CAC, LTV, and conversion rates
- Manage app install campaigns, re engagement campaigns, and in app conversion campaigns
Website & App Technical Marketing
- Own and manage website and mobile app marketing performance from a technical perspective
- Configure and maintain Google Analytics 4 (GA4), Google Tag Manager (GTM), Meta Events Manager, and Conversion APIs (CAPI)
- Implement, test, and validate event tracking, marketing pixels, SDK integrations, and server side tracking
- Monitor website performance and speed, landing page effectiveness, and checkout funnel drop offs
- Work closely with developers to troubleshoot tracking and attribution issues
Analytics & Conversion Optimization
- Analyze user behavior, conversion funnels, and attribution paths using GA4, Firebase Analytics, and advertising platforms
- Conduct A/B testing on landing pages, creatives, conversion funnels, and app user flows
- Identify and resolve discrepancies between analytics and advertising platforms
- Build performance dashboards and reports with clear, actionable insights
Collaboration & Growth
- Partner with Product, Technology, UX/UI, and Design teams on feature launches and optimizations
- Support ecommerce promotions, seasonal campaigns, and app feature rollouts
- Coordinate with agencies, vendors, and tracking partners when required
What We Offer
- Fully remote working arrangement
- Opportunity to work with a fast growing e commerce business
- Initial 6 month contract with potential for extension based on performance and business requirements
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