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Digital Marketing & Communications Associate
Telesat
Ottawa, CAN
Full-time
Mid · 3+ years experience
Hybrid
Discovered 3 weeks ago
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Content Development
Work with other members of the marketing and communications team to strategize and create impactful, high-performing written and multimedia content for internal (employee-facing) and external use.
Lead the development of a shared marketing and communications content calendar to ensure alignment and message consistency.
Ensure all content reflects Telesat's brand voice.
Social Media Management
Co-create, schedule, publish, and monitor social media content on LinkedIn and X that supports business objectives, thought leadership, corporate communications, events, and marketing communications campaigns.
Develop compelling social media copy and collaborate on the creation of visual and multimedia assets.
Monitor social media trends and competitor activity to identify new opportunities for engagement.
Track and analyze social media performance, providing recommendations to improve reach, engagement, and audience growth.
Website Management
Manage and maintain Telesat's corporate website using the WordPress content management system.
Work closely with internal stakeholders to support content publishing and website enhancement initiatives.
Collaborate with content creators to optimize web pages, landing pages, blogs, and other digital content, including alternate H1, H2 copy, Meta descriptions, and keyword strategy.
Ensure website content is accurate, current, accessible, and aligned with brand standards.
Monitor website performance and user experience, identifying opportunities for improvement.
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