linkedin
Digital Marketing and Content Specialist
University For The Creative Arts @FEUC
Umm Al Quwain, UAE
Full Time
Mid
Onsite
1 weeks ago
Digital MarketingSocial Media ManagementContent WritingSEOAnalyticsGraphic Design
Free
Job Fit Check
Base Career helps you apply smarter for this job.
?%
Ready to ScanKey skills for this role
Digital MarketingSocial Media ManagementContent Writing
About the Role
University for the Creative Arts seeks a Digital Marketing and Content Specialist to plan, create, and publish content across web, social media, and email. The role involves managing social media calendars, writing posts and newsletters, updating website content, and tracking performance metrics.
Key Skills for This Role
Digital MarketingSocial Media ManagementContent WritingSEOAnalyticsGraphic Design
Responsibilities
- Plan, create, and publish digital content across web, social media, and email channels.
- Manage social media calendars, write and edit posts, articles, and newsletters.
- Coordinate with academic and administrative teams for campaign content.
- Monitor engagement and reach, track performance metrics, and produce regular reports.
- Update website content, ensure brand consistency, and optimize content for search engines.
- Assist with photography, video content, and basic design for digital campaigns.
Requirements
- Strong skills in digital marketing, including social media management, content planning, and basic analytics.
- Proficiency in content writing and editing for web, email, and social media.
- Ability to develop and implement content strategies aligned with brand guidelines and recruitment goals.
- Familiarity with SEO principles, online advertising platforms, and basic graphic or video tools.
- Bachelor's degree in Marketing, Communications, Media, English, or a related field, or equivalent experience.
- Excellent written and verbal communication skills in English; Arabic language skills are an advantage.
- Strong organizational and time management abilities.
- Experience working in higher education, student recruitment, or a similar environment is desirable.
- An interest in or appreciation for creative arts, design, or visual storytelling is a strong plus.
Full Job Posting
About University for the Creative Arts (UCA), Umm Al Quwain
- University for the Creative Arts (UCA) at FEUC Umm Al Quwain offers UK quality higher education programs in the UAE.
- The campus focuses on providing an engaging, creative, and supportive learning environment for a diverse student body.
- The Umm Al Quwain campus emphasizes innovation, practical skills, and close collaboration between students, faculty, and industry partners.
Role Description
- Plan, create, and publish digital content across web, social media, and email channels to promote academic programs, campus activities, and student achievements.
- Manage social media calendars, write and edit posts, articles, and newsletters.
- Coordinate with academic and administrative teams for campaign content, and monitor engagement and reach.
- Update website content, ensure brand consistency, optimize content for search engines, and assist with photography, video content, and basic design for digital campaigns.
- Track performance metrics, produce regular reports, and recommend improvements to enhance digital presence and recruitment outcomes.
- Work closely with students and faculty to showcase creative work as authentic, high impact content for recruitment and brand storytelling.
Qualifications
- Strong skills in digital marketing, including social media management, content planning, and basic analytics.
- Proficiency in content writing and editing for web, email, and social media, with attention to detail and grammar.
- Ability to develop and implement content strategies aligned with brand guidelines and recruitment goals.
- Familiarity with SEO principles, online advertising platforms, and basic graphic or video tools.
- Bachelor's degree in Marketing, Communications, Media, English, or a related field, or equivalent experience.
- Excellent written and verbal communication skills in English; Arabic language skills are an advantage.
- Strong organizational and time management abilities, with capacity to handle multiple projects and deadlines.
- Experience working in higher education, student recruitment, or a similar environment is desirable.
- An interest in or appreciation for creative arts, design, or visual storytelling is a strong plus.
- Comfortable collaborating with diverse teams and engaging with students, faculty, and external stakeholders on site.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career