ashby
Digital Marketing Analyst
Byte&Kite
Remote, USA
Full-time
Entry · 2+ years experience
Remote
Discovered 2 days ago
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Role Overview
Byte&Kite is a digital marketing agency helping clients across a range of industries grow through effective digital marketing.
As a Digital Marketing Analyst, you will turn campaign, website and customer data into clear insights that help clients make better marketing decisions.
You will work across SEO, paid media, email and other digital channels, partnering with channel specialists to measure performance, identify opportunities and communicate what the data actually shows.
Key Skills for This Role
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Job Description
Byte&Kite is a digital marketing agency helping clients across a range of industries grow through effective digital marketing. As a Digital Marketing Analyst, you will turn campaign, website and customer data into clear insights that help clients make better marketing decisions. You will work across SEO, paid media, email and other digital channels, partnering with channel specialists to measure performance, identify opportunities and communicate what the data actually shows.
WHAT YOU WILL DO
Analyse performance across digital marketing channels and client accounts
Build and maintain dashboards and recurring performance reports
Track traffic, conversions, customer acquisition and other key marketing metrics
Investigate performance changes and identify meaningful trends and opportunities
Connect marketing activity to business outcomes and flag gaps in attribution
Support channel teams with analysis for campaign planning, optimisation and testing
Present findings and recommendations clearly to internal teams and clients
Maintain consistent reporting definitions and data quality across accounts
WHAT WE ARE LOOKING FOR
2+ years of experience in digital marketing analytics, marketing analytics or a related role
Strong analytical skills and ability to turn data into actionable recommendations
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