Customer Research Analyst

• Design, manage, and analyze qualitative and quantitative research from planning through final presentation.
• Turn findings into clear insights and recommendations that support co-op business goals and customer needs.
• Manage research tools and processes, including survey platforms, statistical tools, data collection, and quality checks.
• Partner with teams across REI and co-op brands to define research needs, coordinate projects, and apply insights to decisions.
• Build and manage vendor relationships, including project scope, fieldwork, analysis, and delivery.
• Share research methods and findings in ways that help teams understand and advocate for co-op customers

• At least 3 years of experience with primary research methods, including qualitative and quantitative research, sampling, survey design, data quality, analysis, and basic statistics. Vendor side research preferred.
• Experience managing research projects through design, survey programming, data collection, analysis, and presentation.
• Experience working with research vendors and survey platforms such as Qualtrics or similar tools.
• Strong written, verbal, and presentation skills, with the ability to explain findings and tailor messages for different audiences.
• Working knowledge of statistical methods and Microsoft Excel, Word, Outlook, and PowerPoint.

with SPSS, Tableau, or similar tools is preferred.

• You bring a curious and practical approach to solving problems. You can organize priorities, meet deadlines, keep partners informed, and work both on your own and with teams across the co-op. You use sound judgment, welcome different points of view, and keep customer needs at the center of your work.

At REI, we believe the outdoors is for all .

We are committed to becoming a fully inclusive, anti-racist, multicultural organization .