dayforce
Creative Technologist
Hhglobal
USA
Full-time
Senior · 5+ years experience
Hybrid
Discovered 1 weeks ago
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Purpose of the Job
This role is a key part of a dedicated global in-house creative production team driving creative innovation within the marketing team of this long-time client - a global leader in the Tech industry. We are seeking a highly motivated and talented Creative Technologist to join the team based in the US.
This role is focused on delivering high-volume, high-impact marketing assets for Above-the-Line (ATL), Below-the-Line (BTL), and Through-the-Line (TTL) campaigns, with a primary emphasis on the US and LATAM markets.
The ideal candidate is an expert at the intersection of creative production, software engineering, and emerging technology. A core responsibility will be leveraging AI and automation tools to revolutionize the creative workflow, significantly increasing asset output, improving operational efficiency, and directly contributing to revenue, customer acquisition, and return on investment (ROI). This is a pivotal role for scaling digital marketing production across diverse global markets.
Technology & Workflow Innovation
AI/ML Integration: Implement state-of-the-art AI/Machine Learning tools to streamline and enhance the creative production process from ideation to delivery.
Automation Development: Deploy automation solutions for repetitive tasks, focusing on dynamic content creation, asset resizing, localization, personalization, and distribution, particularly for large volumes of digital marketing assets.
Prototyping & Experimentation: Rapidly prototype new advertising formats, interactive experiences, and creative-technology solutions (e.g., AR/VR filters, data-driven creative) for campaign testing and deployment.
Tool Stack Management: Act as the technical expert for creative technology tools (e.g., CMS integrations, DCO platforms, asset management systems), ensuring seamless integration and optimal performance within the agency's infrastructure.
Creative Production & Execution
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