Creative Strategist
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Key skills for this role
Role Overview
MOD BIKES designs electric bikes and accessories for riders worldwide.
We're growing fast, dreaming big, and having way too much fun building this brand.
Our small in-house marketing team is looking for a Creative Strategist to bridge the gap between our growth team and our creative team — turning what's working (and what's not) into sharper creative direction, and turning product features into stories people actually want to watch.
Key Skills for This Role
Full Job Posting
Description
We're looking for a Creative Strategist who can set the creative vision across web, social, and campaigns, then roll up their sleeves to make it happen — directing shoots, writing scripts, and partnering closely with our growth/performance marketing team to turn what's converting into sharper creative direction. If you love coming up with non-traditional ideas (TikTok-style videos, UGC, story-driven content) and can manage the photographers, videographers, designers, and editors who bring them to life, we want to talk to you.
What You'll Do
Own the creative vision across web, social, and campaigns
Translate brand, product features, and performance insights into visual storytelling
Partner closely with growth/performance marketing to understand what's converting and shape creative direction accordingly
Come up with non-traditional ideas — TikTok-style videos, UGC, story-driven content
Direct and manage photographers, videographers, designers, writers, and editors
Plan photo/video shoots — concepts, shot lists, talent, locations, props
Write scripts and voiceover copy for video content
Be on-set to keep things moving and make sure we get the right shots — on-brand, on time
Use AI to speed up workflows and scale creative output
Guide our UGC program — our customer content creator community
What We're Looking For
A track record of owning creative direction for a brand, channel, or campaign
Direct experience directing shoots end-to-end — concept through execution
Comfortable writing scripts and voiceover copy
Experience giving creative direction/feedback to a team of designers, editors, or photographers
Comfortable using performance data to inform what gets made next
Able to work on-site at our Austin, TX shop
Genuine excitement about building something scrappy and fast, not managing a big polished machine — this isn't a six-figure role, so that budget reality should feel like a fair trade for real creative ownership
Bonus Points For
Comfortable creating content yourself — phone, camera, AI tools, whatever gets it done
Real comfort in front of the camera
Running your own social with genuine platform instincts — trends, hooks, pacing
Experience working alongside performance/growth marketing teams
Familiarity with electric bikes (huge plus, but not required)
What We Offer
- Competitive compensation, based on experience
- Medical, Dental, and Vision insurance
- PTO
- Employee discounts on bikes and accessories
- Real creative ownership at a small, growing brand
- A tight-knit team that actually listens to your ideas
Location
- This role is based on-site at our Austin, TX shop and headquarters (415 E St Elmo Rd).
How to Apply
- Please submit a resume and a short cover letter explaining why you're excited about the role and why you're a good fit. The process includes a short questionnaire and a creative exercise.
Salary Range
- Competitive salary based on experience
About MOD BIKES
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