greenhouse
Content Writer
CaseGuard
Remote, USA
Full-time
Entry
Remote
USD 60000-70000 yearly / year
Discovered 1 weeks ago
Google AnalyticsSEOSocial Media
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Responsibilities
- Create captivating and top-notch content, including blog articles, social media posts, newsletters, and videos that resonate with our target audience.
- Conduct thorough research on various topics such as AI, Redaction, and FOIA to ensure accurate, credible, and in-depth content.
- Perform SEO optimization for blogs and website content to improve visibility and drive traffic.
- Create newsletters and manage their distribution to targeted audiences.
- Write feature descriptions tailored for multiple platforms and audiences.
- Gain a deep understanding of our software products to create and maintain accurate and user-friendly help manuals for each release.
- Collaborate with the Marketing team to develop scripts and content for promotional videos, landing pages, and the company website.
- Develop and manage content strategies and editorial calendars to maintain consistency and relevance.
- Track and analyze the performance of content using tools like Google Analytics, social media insights, and more, to optimize content strategies.
- Review and edit content to ensure grammatical accuracy, stylistic consistency, and tone alignment.
- Work cross-functionally with other departments to generate writing-based campaigns that support business goals.
Qualifications
- Bachelor’s degree in English, Communications, Marketing, or related fields (or equivalent practical experience).
- Must be a creative thinker and approach the role strategically.
- Strong creative, strategic, analytical, organizational, and personal sales skills, and knowledge/active use of social media.
- Superb writing, research, editing, and proofreading skills under deadline.
- Experience converting technical/product specifications into sales copy, a plus.
- Willingness to learn and adapt to different writing styles and formats.
- Attention to detail.
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