Campaign, Programs and Events Manager - GCC Programs
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
Role Overview
Lead and execute Go-to-Market strategies and integrated marketing programs which include multi-channel campaigns, and events (of all sizes and formats) across a broad segment of customers.
Work with other functions such as partner team, Education team, account-based marketing, to drive successful customer engagement and market awareness in India.
Engage & maintain direct alignment with Sales/SE teams in terms of all pre/post event communications, and marketing-driven campaigns/promotion strategies
Run large scale and short format in person and virtual programs for Skills Developmet
Own & drive executions within budget, and handle vendor management, including raising POs, clearing invoices, vendor onboarding, etc.
Manage project timelines, quality issues, resources, and budget
Set goals & define metrics for each campaign including targeted lead flow - track program results, measuring program success, and reporting metrics
Evaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investment
Regular tracking and reporting on campaign performance
Key Skills for This Role
Full Job Posting
Job Description
Lead and execute Go-to-Market strategies and integrated marketing programs which include multi-channel campaigns, and events (of all sizes and formats) across a broad segment of customers.
Work with other functions such as partner team, Education team, account-based marketing, to drive successful customer engagement and market awareness in India.
Engage & maintain direct alignment with Sales/SE teams in terms of all pre/post event communications, and marketing-driven campaigns/promotion strategies
Run large scale and short format in person and virtual programs for Skills Developmet
Own & drive executions within budget, and handle vendor management, including raising POs, clearing invoices, vendor onboarding, etc.
Manage project timelines, quality issues, resources, and budget
Set goals & define metrics for each campaign including targeted lead flow - track program results, measuring program success, and reporting metrics
Evaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investment
Regular tracking and reporting on campaign performance
Requirements
- 8 -10+ years of proven multi-channel B2B marketing experience within enterprise software/SaaS
- Bachelor's Degree in, Marketing, Business Administration, or related field
- Experience in the Developer & Startup ecosystem would be beneficial
- Ability to understand and communicate to diverse technical and non-technical audiences
- Penchant for technology creativity to “think outside the box” and leadership to execute effectively
- Experience building and delivering of field marketing covering campaigns, events and digital
- Demonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the company
- Strong influencing skills with the ability to sell ideas and get buy-in with various stakeholders
- Hands-on execution ability with effective project and time management
- Project management, prioritization, organizational skills, accuracy in performance and details driven
- Experience in Salesforce, Marketo, Wordpress
- Highly metrics driven
- Good understanding of cloud infrastructure, cloud applications, data science, analytics platforms (e.g. AWS, Google Cloud, Dataiku, H2O, Salesforce)
- Ability to maintain an optimistic, pragmatic, and self-starter attitude
- Global mindset and ability to think across discipline, industries, cultures and scenarios.
- Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
- How do you want to make your impact?
- For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
About Snowflake
Snowflake is a cloud-based data platform that enables organizations to store, manage, and analyze data at scale. The company provides solutions for data warehousing, data lakes, data engineering, and AI/ML workloads across major cloud providers.
Visit company websiteJobs and hiring trendsApply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Snowflake
Sr. Partner Development Director
, USA
Partner Development Direct, IBM
New York City, USA
Senior Solution Engineer, Financial Services
New York City, USA
Solution Engineering
London, GBR
Solution Engineer - Emerging Enterprise FS
London, GBR
Solution Engineer - Insurance & Asset Management
London, GBR
Senior Solution Engineer
London, GBR
Sr. Product Marketing Manager, Department Solutions
Edison, USA