Business Marketing Manager, Middle East and Africa

Role Overview

Marketing Responsibilities

• Deliver integrated marketing activations across events, campaigns, programs, training, webinars, and content.
• Develop multiregional programs with a vertical focus aligned to global and EMEA strategic priorities.
• Own and project-manage initiatives while identifying opportunities for revenue and measurable impact.
• Partner with business teams, internal functions, and external agencies to ensure high-quality delivery.

Data and AI

• Use data to hypothesize, test, measure, optimize, and scale marketing initiatives.
• Redesign workflows to orchestrate multiple AI tools and solve complex problems efficiently.
• Engage leaders, communicate AI-driven impact, and share learnings that support AI adoption.
• Use emerging AI technologies for prototyping, analysis, drafting, and other work beyond traditional role boundaries.
• Use AI responsibly and ethically while protecting people, data, and intellectual property.

Stakeholder Impact

• Advise teams and cross-functional partners on complex matters and use data to influence decisions.
• Document and communicate tangible impact and return on investment in leadership review forums.
• Challenge the status quo and seek innovative ways to increase marketing impact.

Minimum Qualifications

• At least 10 years of experience developing and executing data-driven B2B or enterprise marketing strategies.
• Ability to communicate complex marketing metrics, insights, and results to diverse stakeholders.
• Experience collaborating with cross-functional and external teams in an agile framework.
• Ability to manage multiple priorities and focus on high-impact opportunities.
• Comfort working with ambiguity across international teams using data and AI tools.
• Experience in a fast-paced, global, strategic marketing environment.
• Experience incorporating data insights and AI-powered workflows into marketing campaigns.

Preferred Qualifications

• BA or BS degree.
• Ongoing AI skill development, including prompt or context engineering and agent orchestration.
• Experience redesigning workflows with AI tools and delivering measurable AI-driven outcomes.
• Experience implementing responsible and ethical AI practices.
• B2B marketing experience in the technology sector.

About Meta

Compensation Note

• Compensation may be based on skills, qualifications, experience, and location, with potential base hourly, monthly, or annual structures; the posting does not state a specific cadence or amount.
• Base compensation details do not include bonus, equity, or sales incentives where applicable.