Business Marketing Manager, Middle East and Africa
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Key skills for this role
Role Overview
Meta is seeking an experienced Business Marketing Manager for its Business Marketing team in EMEA.
The role supports businesses, brands, agencies, partners, industry organizations, and influencers across the Middle East and Africa.
The position focuses on effective B2B marketing initiatives covering Meta’s business solutions.
Key Skills for This Role
Full Job Posting
Role overview
Meta is seeking an experienced Business Marketing Manager for its Business Marketing team in EMEA.
The role supports businesses, brands, agencies, partners, industry organizations, and influencers across the Middle East and Africa.
The position focuses on effective B2B marketing initiatives covering Meta’s business solutions.
Responsibilities
- Deliver marketing activations across events, campaigns, programs, training, and content.
- Develop multi-regional integrated marketing programs aligned with global and EMEA priorities.
- Own initiatives, identify opportunities, and drive execution and measurable impact.
- Redesign workflows to leverage multiple AI tools in parallel.
- Use data and analytics to test, optimize, and scale initiatives.
- Engage leaders, communicate AI-driven impact, and support broader AI adoption.
- Partner with internal teams and external agencies to ensure high-quality delivery.
- Experiment with emerging AI technologies for prototyping, analysis, and drafting.
- Report impact and return on investment using data-backed insights.
- Use AI responsibly while protecting people, data, and intellectual property.
Minimum qualifications
- Experience collaborating with cross-functional and external teams in an agile framework.
- Ability to manage multiple initiatives and priorities while focusing on high-impact opportunities.
- Comfort with ambiguity and using data insights and AI tools across international teams.
Preferred qualifications
- BA or BS degree.
- Ongoing AI skill development, including prompt or context engineering and agent orchestration.
- Experience redesigning workflows with AI tools and delivering measurable AI-driven outcomes.
- Experience implementing responsible and ethical AI practices.
- Ability to integrate AI tools to improve workflow efficiency and quality.
- B2B marketing experience in the technology sector.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses.
Meta develops products including Facebook, Messenger, Instagram, WhatsApp, and immersive augmented and virtual reality experiences.
Compensation
- Individual compensation is determined by skills, qualifications, experience, and location.
- Compensation may include base hourly, monthly, or annual pay and may exclude bonus, equity, or sales incentives.
- Meta offers benefits in addition to base compensation.
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