Business Marketing Manager, Middle East and Africa

Role overview

Responsibilities

• Deliver marketing activations across events, campaigns, programs, training, and content.
• Develop multiregional integrated marketing programs with a vertical focus aligned to EMEA and global priorities.
• Own and project-manage initiatives while identifying opportunities and driving measurable impact.
• Use data and analytics to test, optimize, scale, and guide marketing decisions.
• Redesign workflows and orchestrate multiple AI tools to improve speed, quality, efficiency, and outcomes.
• Engage leaders, communicate AI-driven impact, and share learnings to support broader AI adoption.
• Partner with internal teams and external agencies to ensure high-quality delivery.
• Document and report tangible impact and return on investment to leadership.
• Use AI responsibly and ethically while protecting people, data, and intellectual property.

Minimum qualifications

• At least 10 years of experience developing and executing data-driven B2B or enterprise marketing strategies.
• Ability to communicate complex marketing metrics, insights, and results to diverse stakeholders.
• Experience collaborating with cross-functional and external teams in an agile framework.
• Ability to manage multiple priorities and focus on high-impact opportunities.
• Comfort working with ambiguity and adapting strategies across international teams.
• Experience in a fast-paced, global marketing environment.
• Experience incorporating data insights and AI-powered workflows into marketing campaigns.

Preferred qualifications

• BA or BS degree.
• Ongoing AI skill development, including prompt or context engineering and agent orchestration.
• Experience redesigning workflows with AI tools and delivering measurable AI-driven outcomes.
• Experience implementing responsible and ethical AI practices.
• B2B marketing experience in the technology sector.

About Meta

Compensation

• Compensation is determined by skills, qualifications, experience, and location.
• The posting states that compensation details may reflect a base hourly rate, monthly rate, or annual salary, excluding applicable bonus, equity, or sales incentives.
• Meta offers benefits in addition to base compensation.