Business Marketing Manager, Middle East and Africa

Role Overview

Responsibilities

• Deliver activations across events, campaigns, programs, training, and content.
• Develop multi-regional integrated marketing programs aligned with global and EMEA priorities.
• Own and project-manage initiatives while identifying opportunities for revenue and measurable impact.
• Redesign workflows to use multiple AI tools for speed, quality, and efficiency.
• Apply data-driven testing, measurement, optimization, and scaling to marketing initiatives.
• Engage leaders, communicate AI-driven results, and share learnings to support adoption.
• Partner with internal teams and external agencies to deliver high-quality work.
• Use data to advise partners, influence decisions, and address complex matters.
• Experiment with emerging AI technologies for prototyping, analysis, drafting, and other work.
• Report ROI and tangible impact to leadership using data-backed insights.
• Use AI responsibly and protect people, data, and intellectual property.

Minimum Qualifications

• 10+ years of experience developing and executing data-driven B2B or enterprise marketing strategies.
• Ability to communicate complex marketing metrics, insights, and results to diverse stakeholders.
• Experience working with cross-functional and external teams in an agile framework.
• Ability to manage multiple priorities and focus on the highest-impact opportunities.
• Comfort using data and AI tools to adapt strategies in ambiguous, international environments.
• Experience in a fast-paced, global marketing environment.
• Experience incorporating data insights and AI-powered workflows into campaigns.

Preferred Qualifications

• BA or BS degree.
• Ongoing AI skill development, including prompt or context engineering and agent orchestration.
• Experience redesigning workflows with AI tools and delivering measurable outcomes.
• Experience implementing responsible and ethical AI practices.
• B2B marketing experience in the technology sector.

About Meta

Compensation

• Compensation is determined by skills, qualifications, experience, and location.
• Base compensation may include an hourly rate, monthly rate, or annual salary, excluding bonus, equity, and sales incentives where applicable.
• Benefits are offered in addition to base compensation.