Business Marketing Manager, Middle East and Africa

About the Role

Responsibilities

• Deliver marketing activations across events, campaigns, programs, training, and content.
• Develop and drive multi-regional integrated marketing programs aligned with vertical and global priorities.
• Own and project-manage initiatives, identify opportunities, and drive execution and measurable impact.
• Redesign workflows to leverage AI capabilities and orchestrate multiple AI tools.
• Apply data-driven strategies to hypothesize, test, measure, optimize, and scale initiatives.
• Use analytics tools and AI to break down complex problems and refine marketing solutions.
• Engage leaders to gain buy-in and communicate measurable AI-driven impact.
• Partner with internal teams and external agencies to ensure high-quality delivery.
• Advise teams and cross-functional partners on complex marketing matters and influence decisions with data.
• Experiment with emerging AI technologies to expand marketing capabilities beyond traditional workflows.
• Document, report, and communicate tangible impact and return on investment to leadership.
• Use AI responsibly and ethically while protecting people, data, and intellectual property.

Minimum Qualifications

• At least 10 years of experience developing and executing data-driven B2B or enterprise marketing strategies that drive measurable growth.
• Ability to communicate complex marketing metrics, insights, and results to diverse stakeholders.
• Experience collaborating with cross-functional and external teams in an agile framework.
• Proven ability to manage multiple initiatives and priorities while focusing on high-impact opportunities.
• Ability to use data insights and AI tools to adapt strategies in real time across international teams.
• Experience in a fast-paced, global marketing environment with an impact-driven approach.
• Experience incorporating data insights and AI-powered workflows into marketing campaigns.

Preferred Qualifications

• BA or BS degree is preferred.
• Ongoing AI skill development, including prompt or context engineering and agent orchestration, is preferred.
• Experience redesigning workflows with AI tools and delivering measurable AI-driven outcomes is preferred.
• Experience implementing responsible and ethical AI practices is preferred.
• B2B marketing experience in the technology sector is preferred.

Compensation

• Compensation is determined by skills, qualifications, experience, and location.
• Posting compensation details may reflect a base hourly rate, monthly rate, or annual salary and exclude bonus, equity, or sales incentives.

About Meta