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Business Director - Communications Consultancy
Publicis Middle East
Dubai, UAE
Full-time
Director
Onsite
Discovered 4 days ago
client account leadershipaccount growthintegrated marketing campaignsbrand marketingdigital marketingsocial media marketing
Free
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client account leadershipaccount growthintegrated marketing campaigns
Role Overview
The Business Director will lead a portfolio of key client accounts and own senior relationships, account growth, and delivery.
The role works with agency leadership and teams across strategy, creative, production, media, data, and technology.
Key Skills for This Role
client account leadershipaccount growthintegrated marketing campaignsbrand marketingdigital marketingsocial media marketing
Full Job Posting
Role Overview
The Business Director will lead a portfolio of key client accounts and own senior relationships, account growth, and delivery.
The role works with agency leadership and teams across strategy, creative, production, media, data, and technology.
Client Leadership and Growth
- Build trusted relationships with senior clients and key decision-makers.
- Own client satisfaction, account performance, and revenue growth.
- Translate client priorities into strategic and creative opportunities.
- Identify organic growth and new business opportunities.
- Develop integrated proposals using media, data, technology, and digital transformation capabilities.
- Establish annual strategic roadmaps for client business and consumer journeys.
Strategic and Integrated Delivery
- Lead senior client conversations with the Business Lead.
- Oversee end-to-end delivery of integrated brand, digital, social, and data-driven campaigns.
- Translate business needs into strategic and creative briefs.
- Secure client alignment on strategic direction, recommendations, and execution.
- Ensure work is delivered to a high standard, on time, and within agreed scope.
- Maintain oversight of account quality, commercial performance, and operational efficiency.
Innovation and Commercial Thinking
- Apply strategic, creative, and analytical thinking to challenge briefs and develop innovative solutions.
- Anticipate emerging consumer, category, and market trends.
- Identify opportunities to create competitive advantage for clients.
- Promote an always-on innovation mindset across account teams and agency partners.
- Make confident decisions and navigate complex business challenges.
People Leadership
- Lead, inspire, and mentor a multidisciplinary account team.
- Set a clear vision and create accountability across the team.
- Support team career development and build succession plans.
- Encourage collaboration, ownership, and high performance.
- Resolve client and internal issues constructively.
- Use storytelling to influence and inspire stakeholders.
- Champion the agency’s culture, values, and Power of One approach.
Experience and Qualifications
- Minimum of 12 years of experience in communications, advertising, media, or marketing.
- Proven experience leading major automotive accounts or brands.
- Native Arabic fluency is essential.
- Strong track record across brand, digital, social, and data-driven marketing.
- Extensive senior client relationship management experience.
- Experience leading and developing a team of at least 6–8 people.
- Strong understanding of digital, data, technology, and the wider communications ecosystem.
- Experience planning, managing, and activating integrated multichannel campaigns.
- Strong commercial acumen and experience driving growth and new business.
- A bachelor’s degree in Marketing, Business Management, Business Administration, Digital Technologies, or a related discipline.
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