Business Development Specialist

• Convert outbound activity into qualified pipeline through stronger discovery, follow-up, and meeting conversion.
• Build deeper account insight by researching customer context, likely pain points, and opportunity triggers before engaging prospects.
• Progress opportunities through disciplined qualification, clear next steps, and stronger documentation of customer needs and buying signals.
• Maintain high standards of CRM hygiene by capturing activity, stage movement, risks, and follow-up actions accurately and on time.
• Use approved AI-enabled tools to support account planning, meeting preparation, summary writing, and messaging, while checking outputs for relevance, accuracy, and commercial quality.
• Strengthen opportunity progression through better solution positioning, sharper follow-up, and more disciplined handoff into later-stage sales ownership.
• Apply Stage 1 and Stage 2 thinking to discovery and solution fit, ensuring opportunities are properly qualified before moving forward.
• Work closely with the Sales Director, Managers, and wider commercial team to apply feedback, improve conversion rates, and build repeatable sales discipline.
• Mentor and support 1 Business Development Associate, helping them improve prospecting quality, CRM discipline, and confidence in the sales motion.
• Share practical tips, feedback, and examples that help the Associate ramp faster and execute more consistently.
• Follow agreed rhythms, documentation standards, and stage-entry expectations that support OneGP consistency, governance, and scale.

• Consistently converts outbound activity into qualified pipeline at the expected rate for the role.
• Improves meeting conversion through stronger discovery preparation, better follow-up, and more relevant customer engagement.
• Maintains strong pipeline hygiene through accurate CRM updates, stage integrity, and clear next-step ownership.
• Builds a reliable flow of qualified opportunities that can progress into later-stage sales ownership.
• Ramps effectively into deeper commercial execution, demonstrating measurable improvement in discovery quality and opportunity progression.
• Uses AI and digital tools to improve productivity, preparation quality, and consistency without sacrificing judgment or accuracy.

• Demonstrates stronger commercial judgment than an Associate, particularly in qualification, discovery, and follow-up.
• Shows confidence in customer conversations and can connect business context to a credible opportunity narrative.
• Uses AI as an enhancer of analysis and productivity, not as a substitute for thought, challenge, or relationship building.
• Works with pace, curiosity, and consistency, while remaining coachable and open to feedback.
• Contributes to a disciplined sales environment by improving the quality of pipeline rather than simply increasing activity volume.

• Experience in sales, business development, lead conversion, customer engagement, or a similar commercial role is preferred.
• Demonstrates strong communication skills and the ability to run credible conversations with prospects and internal stakeholders.
• Comfortable working with CRM systems, opportunity stages, and structured sales workflows.
• Able to research customer context, synthesise information, and turn insight into relevant outreach and follow-up.
• Demonstrates digital fluency, including the ability to use AI and productivity tools effectively while validating outputs and protecting quality.
• Shows learning agility, commercial curiosity, attention to detail, resilience, and a positive response to coaching.

• Thinks beyond internal process to protect the end-client experience.
• Takes ownership to resolve issues before they escalate.

• Treats time, effort, and commercial focus as valuable resources, prioritizing activities that move opportunities forward.
• Understands that conversion quality, pipeline integrity, and disciplined execution are core to commercial performance.

• Follows clear sales processes, role expectations, and stage-entry discipline to reduce friction and improve consistency.
• Prioritizes clarity, structure, and accountability in day-to-day execution.

• Maintains system integrity and documentation discipline through accurate CRM use and timely updates.
• Leverages data, automation, and AI-enabled tools to improve speed, insight quality, and execution consistency.

At GP Strategies, growth is not just a commercial ambition, it is our purpose.

We help organizations unlock performance through learning, leadership, and workforce transformation.

As a Business Development Specialist in the Growth Office, you will deepen your commercial capability in a global, AI-enabled environment, building the skills to convert interest into qualified opportunity and contribute to a disciplined, scalable sales motion.

This role offers the chance to develop stronger discovery, better opportunity judgment, and a more visible impact on revenue progression while continuing to grow through the OneGP sales architecture.