Business Development Manager, Export Cluster (Africa & LEVANT)
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Key skills for this role
Role Overview
Lead Hershey's expansion across Africa and the Levant by opening new markets and customers and strengthening existing regional distributor performance.
Own the full commercial agenda in a lean, start-up-style setup with minimal day-to-day oversight.
Key Skills for This Role
Full Job Posting
Role Overview
Lead Hershey's expansion across Africa and the Levant by opening new markets and customers and strengthening existing regional distributor performance.
Own the full commercial agenda in a lean, start-up-style setup with minimal day-to-day oversight.
Market Development and Acquisition
- Identify, prospect, and open new customers and markets across Africa and the Levant.
- Build go-to-market approaches from initial market entry through an operating commercial setup.
- Develop customer growth plans and joint business plans for newly onboarded accounts.
Distributor Management
- Manage and grow relationships with current regional distributors handling Hershey's export business.
- Monitor distributor performance, compliance, and route-to-market effectiveness.
- Improve sales execution, coverage, and in-market capabilities with distributors.
Regulatory and Commercial Execution
- Advise on import, trade, and regulatory requirements across Africa and Levant markets.
- Track competition, market dynamics, and regulatory shifts and translate them into commercial action.
- Drive in-store execution, visibility, distribution, assortment, innovation launches, and promotional campaigns.
Analytics and Reporting
- Analyze sales trends, customer performance, and new-market pipeline.
- Generate insights for expansion priorities and support forecasting and business planning.
Minimum Requirements
- At least 7 years of FMCG commercial experience with export or new-market business development.
- Experience personally opening new markets or customers in Africa or the Levant.
- Established trade and distributor contacts across Africa and Levant markets.
- Working knowledge of regional regulatory and trade requirements.
- Key account management and distributor management experience.
- Strong commercial and negotiation skills and an independent, entrepreneurial operating style.
Preferred Qualifications
- E-commerce experience.
- Experience in multinational FMCG organizations.
- Additional regional language skills relevant to Africa or Levant markets.
Education
- Bachelor's degree in business, marketing, commerce, or a related discipline.
Benefits and Perks
- The company offers competitive pay, annual incentive opportunities, paid time off, company holidays, flexible ways of working where applicable, wellness programs, career development, learning opportunities, and internal mobility.
- Benefits vary by role, location, and eligibility.
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