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At Arta Finance, we are product builders, machine learning researchers, finance professionals, and business leaders determined to create a better way to manage our financial lives. The future of finance is technology—relentlessly user-focused, elegant, and bordering-on-magical. We apply deep tech to help people enjoy more successful financial lives—and we believe we can have fun doing it.
If you’ve ever wondered whether your money is working as hard as you are, or thought there must be a better way to pursue your financial goals, we want to hear from you.
We are looking for a highly strategic, creative, and data-driven Associate Product Marketing Manager to join our team in the Bay Area. In this role, you will support the B2C go-to-market strategy, driving growth, trust, and adoption for Arta's advanced investment platform across our US and international (Singapore) markets. Your primary mission is to be the translation layer between our investment desk and our members: turning genuinely complex but invaluable investments - structured products, alternatives, and AI-driven portfolios - into accurate, compliant, and compelling member-facing content, on hard weekly launch deadlines. You will work closely with investment teams to learn and document product specifications to help communicate them clearly to members and new audiences.
This is a high-velocity role: Arta launches new investment products weekly, each with hard commitment and funding deadlines, and you will own the marketing motion that gets them to market accurately and on time. Importantly, you will assist with designing these B2C marketing strategies, educational flywheels, and positioning frameworks with scalability in mind, ensuring that our consumer insights and messaging successes directly inform and empower our growing B2B business and external partner networks.
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Experience: 2-3+ years of product marketing or product experience, with some experience within wealth management, fintech, or alternative investment platforms is preferred. Has built agents and models to optimize campaigns, create marketing sites and optimize flows.
The B2C-to-B2B Lens: You have a foundation in consumer marketing and are eager to apply your skills in a complex fintech work environment.
Wealth & Alts Literacy: You understand the nuances of sophisticated financial products (e.g., private markets, exotic derivatives and their mechanics—and tax-aware investing) and know how to talk about them legally and compellingly. You can sit with a trader, understand a new trade idea the day it's priced, and write a member-ready copy about it that's correct on the first pass. Prior alts/derivatives marketing experience strongly preferred over general fintech.
AI Fluency: You actively use AI tools in your daily work and are excited to build automated, AI-assisted marketing workflows rather than just consume them.
Execution Mindset: You are hands-on and thrive in a fast-paced, deadline-driven environment. You are eager to learn the broader strategic content while maintaining a focus on high-quality, detail-oriented execution.
Operational Rigor: You are meticulous with details—product terms, deadlines, and figures—and comfortable owning recurring publishing workflows where errors have real member impact.
Data-Driven Optimizer: Analytical mindset with the ability to look at adoption data, run A/B copy tests, and constantly iterate on the activation funnel.
Regulatory Comfort: Experience working alongside legal and compliance teams to ship creative, impactful marketing within a highly regulated landscape, including securing approvals for member-facing communications.
Global Perspective (nice to have): Experience marketing financial products across jurisdictions (US and APAC/Singapore).
Digital wealth management platform for sophisticated individual investors.
Visit company websiteJobs and hiring trendsUSD 110000-300000 yearly / year
Full-time
Mid · 2+ years experience
Onsite
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