Associate Director – Sales, Cricinfo

Key Responsibilities

• Own the revenue charter for an assigned region and drive sustainable business growth.
• Develop and execute regional sales strategy to achieve and exceed revenue targets.
• Build trusted relationships with senior marketers, brand leaders, media agencies, and key decision-makers.
• Drive new business acquisition while expanding existing client partnerships.
• Position Cricinfo's advertising ecosystem through integrated advertising solutions, including display advertising, branded content, sponsorships, and custom commercial programs.
• Identify new business opportunities, emerging advertiser categories, and incremental revenue streams.
• Lead sales negotiations and manage the end-to-end sales lifecycle, from prospecting through closure.
• Partner with cross-functional teams to develop and deliver impactful client solutions.
• Leverage & capitalise on market insights & existing client-agency relationship to further grow the revenue.

Qualifications & Experience

• 8–10 years of experience in digital media sales.
• Proven track record of consistently achieving or exceeding revenue targets.
• Experience of independently managing a territory, region, or revenue portfolio.
• Strong expertise in selling integrated advertising solutions, branded content, sponsorships.
• Sports sales experience will be an added advantage.
• Demonstrated success in new business acquisition and strategic account management.
• Experience working closely with advertisers, media agencies, and senior marketing stakeholders.
• Bachelor's degree in Business, Marketing, Communications, or a related discipline is preferred.

What We're Looking For