Associate Director, Programmatic

Passion for the ever-changing media landscape and the evolving role of programmatic, CTV and direct media

A data-driven decision-maker passionate about exceeding client expectations

Someone who enjoys being both strategic and hands-on and doesn’t want to lose touch with the platforms as they grow in seniority

An entrepreneurial spirit who craves building, elevating and adapting process

An appetite for leveraging AI, automation and other technologies to improve workflows, activation and strategy

A people person who enjoys building close relationships with your team, partners and clients

A natural curiosity for new publishers, platforms, formats and ways brands can connect with consumers

A passion for vocalizing thought leadership and new ideas via presentations, POVs, blogs and other content distribution channels

A problem solver with the ability to develop creative solutions and navigate complexity

6+ years of experience developing and activating programmatic media strategies, ideally within an agency environment

Strong hands-on experience across DSPs such as The Trade Desk, DV360 and StackAdapt, including campaign setup, optimization and troubleshooting

Experience across CTV, OLV, display and other programmatic channels, including PMP, Preferred, Programmatic Guaranteed and direct publisher buys

Strong understanding of the programmatic ecosystem, including DSPs, SSPs, publishers, data providers and verification partners

Experience developing audience strategies leveraging first-party data, contextual targeting and modeled audiences

Strong media planning, measurement and analytical skills with the ability to translate performance into clear strategic recommendations

Proven client-facing experience with the ability to simplify complex media concepts, anticipate needs and act as a trusted advisor

Experience building media partner relationships and contributing to new business pitches; relevant platform certifications are a plus