Associate - CRM Expert

Your role

• In this role, you focus on ensuring that CRM data is always up-to-date and key users receive timely support. You work closely with the local Sales managers and global CRM core team to ensure value creation through efficient CRM usage. You play a key role in enabling data-driven development and supporting countries in using CRM .

Key responsibilities

• Support the country sales and marketing team key users in day-to-day Veeva CRM activities and act as the local business admin across multiple Countries.
• Perform local level admin and configuration tasks, troubleshooting and bug fixing issues across the platforms and associated integrations and change requests.
• Act as SME for CRM, digital asset management and marketing automation related technical and business operations topics.
• Create training materials to support end-user adoption
• Assess, monitor and continuously drive user adoption towards CRM and agreed ways of working, and promote digital customer engagement.
• Tailor CRM (and Power BI) reports for local use, identify and resolve data anomalies, maintaining high data integrity
• Enable and support tracking of key metrics for commercial and medical excellence
• Contribute and implement applicable business rules within the systems, in cross-functional collaboration with Sales, marketing and medical teams
• Contribute to the rollout of customer engagement platform capabilities across multiple Countries, and support business objective realization through unified processes and associated data
• Identify and implement improvements to streamline operations and enhance efficiency.
• Support the business stakeholders in e.g. segmentation & targeting exercises and their implementation and adoption within the applicable platforms

What we expect