Associate Creative Director

Responsibility and Focus

• The Associate Creative Director (art) is involved in the development of creative concepts, working with all disciplines in the agency including copywriters and designers to build cohesive and effective campaigns.
• Their focus is on the visual design and art direction of advertising campaigns. They ensure the visual design aligns with the overall creative direction and strategy of the campaign, and that it effectively communicates the desired message to the target audience.
• As a close ally of the Creative Director, they are stepping into a managerial role to mentor team members, especially art directors and designers. In addition, they oversee the production of the visual elements of the campaign, ensuring they are executed to the highest standards.
• The Associate Creative Director, Art is responsible for leading the creative work. This leadership role includes assigning teams, inspiring those teams to consistently produce exceptional concepts and final work, and working closely with account management to ensure that our clients are satisfied with the quality of our creative work.
• Works with the Creative Director to address performance, workflow, and quality issues and develop long-range plans for the team.
• Helps develop and review creative briefs that provide strategic insight(s) and creative inspiration
• Promote a culture of creative quality and accountability and ensure creative deliverables meet both our clients’ expectations and our own standards of excellence
• Develops and reviews creative briefs that provide strategic insight(s) and creative inspiration
• Demonstrates to clients that an understanding of their marketing challenges and is responsive to their strategic needs in proposing creative solutions.
• Trains new employees on responsibilities and agency procedures, and works with current creative staff to help them achieve professional and personal goals.
• Works with the upper management team to plan and pursue continuing strategic growth of agency billings and participate in new business pitch opportunities.
• Develops and evaluates creative concepts, copy and art, at pre-determined points and providing direction prior to review by account management.