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Data Analytics : Develop in-depth understanding of business, consumer and content using various tools, platforms, viewership & consumption data
Content Strategy : Analyze, identify, and apply evolving trends across categories, competition, and consumers providing data backed creative insights & strategic intelligence to shape digital & TV content
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Brand Protection : Identification and analysis of threat to business, leadership, and network channels to ensure timely escalation and intervention
Thought leadership : Develop capability and projects that allow for the practice to remain future ready
Develop queries and dashboards across tools to collate and distil insights, monitor crisis, and stay connected with the consumers
Partner with key stakeholders, co-create opportunities for growth, address business challenges and service BUs with high integrity and discipline
Understanding of the digital and social media landscape and key platforms is desirable
Training for using various analytical tools will be provided. Post that the candidate will be expected to work hands on with the tools culling insights.
High personal impact and exceptional written and oral communication skills. Articulating the stories that lie within the data is a key facet of this role.
MBA or equivalent from top tier institutes
Passion for watching and consuming content
Native fluency in speaking and reading Kannada is mandatory.
Should have an understanding of Karnataka culture
Ability to handle basic analytics in excel
India's leading media and entertainment joint venture.
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Entry · 2+ years experience
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