Area Sales Manager I - B2B

Special requirements, external and internal contacts, travel, working conditions, etc

• Travel across specified/ designated area markets as described and assigned by the RSM/ National Sales Manager.
• External contacts: Distributors, Institutions, Suppliers and other channel partners
• Internal contacts : AVP – Institutional Sales, National Sales Manager, Masterline sales team, All manufacturing plants of Bunge, Indirect salesman, Human Resources Team, Finance Team, R & D Team
• Key Performance Indicators (KPIs) :
• Volume
• Buying Outlets
• No of Working DSMs
• DSM/FF Efficiency
• Major Opportunities and Decisions :
• Automation at Field Force level will be the key responsibility.
• Training of DSMs and making them work on SFA will be key factor in execution.
• Automation of Business Partners, DMS installation and execution through 100% fulfilment.
• Increasing the Buying outlets month upon month and analyzing the buying pattern, develop strategy for low selling products/SKUs/Beats/Towns.
• Build personal relations with Self service Stores ,which contribute significantly.
• Driving secondary sales.
• Sales Forecasting with 90-95% accuracy
• Management/Leadership
• Geographical knowledge of rural areas
• Expertise of Trade.
• Strong team handling skills.
• Key Relationships, Stakeholders & Interfaces :
• External are distributors; internal are their managers
• Knowledge and Technical Competencies :
• Strong Execution
• Good Computer knowledge
• Strong Analytical skills
• Education/Experience :
• Graduation and Above
• Experience of minimum 6-8 Years in FMCG.
• Current 3 - 4 years preferably in food related or commodity related institutional sales function
• Total experience should be around 7 yrs