Area Sales Manager (ASM)

Job Summary

Key Responsibilities

• Develop and execute the regional sales strategy for the India market.
• Achieve monthly, quarterly, and annual sales and revenue targets.
• Identify new business opportunities and expand the customer and distributor network.
• Develop new markets, territories, and customer segments within the assigned region.
• Drive sales of the company’s Pet & Veterinary product portfolio.
• Maintain channel-partner relationships and ensure regular business generation.
• Monitor distributor performance, inventory, secondary sales, and market coverage.
• Ensure product availability and distribution across assigned territories.
• Identify distribution gaps and implement corrective measures.
• Build relationships with veterinarians, clinics, hospitals, pet practitioners, pet shops, and institutional customers.
• Lead, guide, and motivate the regional sales team where applicable.
• Track market trends, competitor activity, pricing, product launches, and promotional strategies.

Requirements

• 5–10 years of relevant sales experience in veterinary, animal health, pet care, pet pharma, or a related healthcare industry.
• Experience with veterinary products, pet products, animal health products, or veterinary pharmaceuticals is preferred.
• Prior experience managing a region is highly desirable.
• Strong regional sales and business development skills.
• Ability to manage large territories and extensive field operations.
• Willingness to travel across the North Region.
• Strong communication, negotiation, and relationship-building skills.

Product and Market Focus

• The role covers Pet & Veterinary products and related animal-health markets.
• The role involves relationships with veterinarians, veterinary clinics, hospitals, pet practitioners, pet shops, and institutional customers.

Compensation

• Salary is ₹500,000–₹700,000 per year.

Work Arrangement

• Work is performed in person.
• The role involves extensive field operations and travel across the North Region.