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Analyst, Marketing Analytics and Strategy (Bangkok Based, relocation provided)

Agoda
Baladiyat ad Dawhah, QAT
Full-time
Entry
Onsite
Discovered 5 days ago
marketing analyticsperformance marketingcampaign optimizationdata analysispredictive modelingdashboard development
Free

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marketing analyticsperformance marketingcampaign optimization
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Role overview

Agoda’s Performance Marketing Team develops measurable marketing programs intended to improve customer lifetime value.

The team combines analytics, marketing strategy, data science, and technology across global marketing channels.

Responsibilities

  • Experiment with text ads, bidding, and campaign structures across major search engines.
  • Adapt to new search advertising features and roll out changes from successful tests.
  • Test, analyze, and optimize campaigns across social and display channels.
  • Analyze experiment data, develop optimization models, and build dashboards for account managers.

Required qualifications

  • Bachelor’s degree or higher in a quantitative subject such as computer science, mathematics, engineering, or science.
  • Fluent English communication skills.
  • Good numerical reasoning skills.
  • Proficiency in Excel.
  • Intellectual curiosity.

Preferred qualifications

  • Exposure to data analysis packages or databases such as SAS, R, SPSS, Python, VBA, or SQL.
  • Experience in digital marketing.
  • Academic research experience.

Location

  • The role is described as Bangkok based, with relocation provided.

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