Agency Development Coach

Responsibilities

• Coaches and supports development of a team of Agency Development Sales Specialists, reinforcing expectations, the importance of accountability, and performance standards.
• Supports leadership, sales, and business development capabilities to help Agency Development Sales Specialists prepare for future agency ownership and entrepreneurial success.
• Conducts regular coaching sessions, performance assessments, and development planning feedback aligned to individual growth paths and program milestones.
• Promotes the Farmers® value proposition and supports performance across multiple insurance lines of business, including personal, specialty, life, and commercial.
• Collaborates with business partners to align strategies and improve market execution
• Coaches Agency Development Sales Specialists on customer engagement strategies, sales development, and business planning skills that support long-term agency growth.
• Reinforces professional development expectations, including additional licensing, ongoing training, and mastery of product, underwriting, and market knowledge.
• Guides Agency Development Sales Specialists in their strategic business development, leadership behavior, and operational discipline activities.
• Leverages AI enabled systems and other available resources to help Agency Owner Development Strategists enhance sales effectiveness. Identifies and evaluates third party lead providers.
• Analyzes lead return on investment and conversion performance to help optimize available marketing and acquisition strategies.
• Develops and maintains strategic referral partnerships to support sustainable pipeline growth.
• Oversees daily and weekly sales activity by using technology platforms, processing systems, and reporting resources.
• Uses performance data, pipeline metrics, and reporting to monitor results, identify trends, and drive continuous improvement.
• Participates in recruiting, interviewing, and onboarding of Agency Development Sales Specialists.
• Performs other duties as assigned.