Advertising Solutions Manager

Act as the business owner for the Digital Marketing Solutions portfolio, accountable for adoption, profitability, and revenue growth

Define product performance metrics and regularly assess portfolio health, market fit, and commercial viability

Develop packaging, pricing, and bundling strategies that maximize client value and drive multi-product adoption

Build business cases for new products, partnerships, and solution categories

Make strategic recommendations regarding product investment, expansion, optimization, or retirement based on performance and market demand

Revenue & Performance

Drive revenue growth and product adoption across the DMS portfolio

Establish and monitor margin targets by product category and vendor relationship

Develop packaging and bundling strategies that increase client value and support multi-product adoption

Vendor & Partner Leadership

Manage key vendor relationships and commercial agreements to ensure strong performance and alignment

Establish clear expectations, performance standards, and regular business reviews with partners

Make recommendations on vendor renewals, renegotiations, or exits based on performance and strategic fit

Sales Enablement & Go-to-Market

Partner with Sales leadership to integrate DMS solutions into client conversations in a clear, consultative way

Oversee development of sales enablement tools, training, and solution positioning

Ensure sellers understand DMS value, use cases, and how solutions complement core media offerings

Cross-Functional Collaboration

Work closely with key stakeholders on go-to-market strategies and product launches

Collaborate with Operations to ensure smooth onboarding, fulfillment, and delivery of DMS solutions

Align with Finance on forecasting, performance tracking, and reporting